You have a great new product, or an amazing service that you just know people will want to take advantage of. You’re ready to build your website and develop your online business. If you build it, they will come, right? Well, that would be wishful thinking unfortunately.

When it comes to online business, the quality of your product and service almost takes a back seat to the marketing strategies you deploy. Customers, prospects and clients won’t magically flock to your site the day you launch your site. You have to get them there, and there are many different ways to go about doing this. Follow these 4 tips to increase your online business success.

1. Be content rich. If all your new website has is a quick little blurb about your company or about your service, how will you be able to educate, inform or sell to a potential customer? You need to have lots of content on your site to help draw people to your site and keep them engaged. Your site needs to be more than a selling point, it needs to be a warehouse of information and a resource for people that need that information.

2. SEO, SEO, SEO. Search engine optimization is probably never going to go out of vogue. It’s an extremely important way that your online business can get itself found by prospects and future customers. SEO starts all the way in the beginning of your website’s life, when you research keywords related to your market and find the nuggets that it’s best to utilize.

From there, SEO involves picking a domain that hopefully has a relevant keyword in it.  Then, create the content mentioned above with optimized use of keywords, placing keywords in your META tags, browser title bar, internal links and inbound links from other sites.  SEO is what gets you found in the search engine results, and you need to be ranked highly in order to drive traffic to your site.

3. Build up your links. Links have become ever more important in the success of your online business. Keywords aren’t enough anymore to rank highly for something, not with so much competition.

Your page’s status and credibility largely determines where you end up in the search engines.  One way of measuring this feature is with Google PageRank.  Building incoming links from credible, related and high page rank websites is very important because it will improve your own page rank.

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Quality traffic for your online business always outweighs the quantity traffic your website sees. As you may know, quality traffic is buying traffic and traffic that buys means more product sales and more profits for you. Too many marketers focus on the number of leads they collect for their email mailing list versus targeting people who are more likely to be interested in your product, service or business opportunity.

When you have the right tools and resources you can hone in on the quality traffic for your online business and stop wasting time with traffic that is never going to buy from you. This means that for those of you in the home based business industry – perhaps internet marketers, network marketers, or affiliate marketers – focusing on the following free traffic tips will help you convert more traffic into sales. Finding a quality stream of traffic is extremely easy when you have the right resources. This way you don’t need as much traffic to get some awesome results.

Free Quality Traffic For Your Online Business – Tip #1

Capitalize On Facebook. Facebook is the king of content and targeted marketing. Their whole social networking platform is based on grouping people together that share similar interests. You have the ability to target quality traffic for your online business based on the books they read, their education level, down to where they live. Once you learn how to tap into this endless pool of prospects…all your traffic problems are over.

Free Quality Traffic For Your Online Business – Tip #2

Use Syndication Tribes. Syndication tribes are the ultimate bloggers paradise. A tribe is where you can share your content and have it syndicated or submitted to Facebook, Twitter, Delicious, Digg, etc. by others in the group in exchange for sharing a few posts of theirs. It’s the law of reciprocity. You share my content and I’ll share yours on all the social network and bookmarking sites on the internet. Pretty simple concept, but EXTREMELY POWERFUL!

In fact this tactic is SO powerful that if you are just getting started online it will help you get tons of quality backlinks AND your blog posts will get shared by thousands of others which will help you build up your daily traffic and leads fast. You can join a syndication tribe for free here to start getting your content shared. I HIGHLY recommend that you take advantage of the paid trial period so you can immediately being to use the auto-syndicate feature. This way you are running on autopilot and you don’t have to worry about manually sharing individual tribe member’s content. You can also have others automatically send out your content each time you publish a post too. I get hundreds and hundreds of shares on the content I create using this tool.

Free Quality Traffic For Your Online Business – Tip #3

Focus on Forums. With social media being all the rave, forums tend not to get as much credit as they deserve. Sites such as BettwerNetworker and Warrior Forum are great niche specific communities of network marketers, internet marketers and affiliate marketers. These sites get tons of quality traffic and you can find people who are involved in home based businesses, many of whom are just getting started. These sites are excellent for posting content, participating in discussions and connecting with people who are actually looking for some guidance. By posting quality content and posting it as an article you can attract massive traffic as these sites are high authority sites with high pageranks and are popular with Google.

Free Quality Traffic For Your Online Business – Tip #4

Hypnotic Headlines. What good is it to implement all of these quality traffic building strategies if no one reads your content. Whether you are in a tribe, on BetterNetworker, or posting on Facebook. you must be able to attract targeted traffic and grab peoples attention. Too many people neglect the power of a good headline and even more neglect choosing a keyword that people are actually searching for. You must have a good, descriptive, engaging headline with a targeted keyword phrase that draws people in and makes them want to read more about what you have to say. Don’t you look at the TITLE of the blog post, video or article first before deciding if you want click through to continue viewing?

Think about what kind type of people you want to attract with your content. Do you want the kind of people who are serious about building a business from home and genuinely looking to invest money on quality products? I do! Be careful how you craft your headline and before your hit publish, ask yourself if your ideal prospect would click this link.